Ask Lisa about insights anytime!
Let's Get Started!
Your journey to becoming a data-savvy consumer starts now. Ask questions, get ready to look at data differently. Yes, you can be an insights & analytics rock star!
Transform data into epic analyses & storylines - get Lisa for help on your next project!
Grab Lisa's favorite reports and templates in the Quark Online Store. Work smarter not harder!
Smarter | Faster | Stronger (Consultancy)
When all you need is an extra set of hands, or maybe another set of eyeballs with a fresh perspective, grab some time with me, I'd love to lend a hand! Here's what I can do for you ...
The Art of Analysis
Following are excerpts from real-world analyses demonstrating rank, trend, profile, and context, connecting directly to the core concepts explored in the Essentials of Analysis and Insights learning program.
But Wait, There's More!
Insights & Analytics are my passion, from the detective work to working up the storylines. But there's so much more I do! From websites (like Quark!) to digital marketing, blogs, social media, data reports & briefs, presentations - it doesn't end with the data insights!
Get to Know Lisa!

Welcome to Quark Insights Consulting! I'm Lisa — a consumer insights strategist with 25+ years turning complex data into decisions that drive real business results. I've shaped audience measurement and data innovation at companies like AMC Networks, CBS, The CW, and VideoAmp, and I've spoken at industry events like Beet Retreat on the future of cross-platform measurement.
Today, I work with brands and agencies to make sense of their data — from CTV and streaming campaign analytics to dashboards, insight presentations, and the storylines so inspire action. But the work doesn't stop at the numbers. I translate what the data means into compelling written narratives: thought leadership to build industry credibility, ghostwritten executive communications, and published analyses that positioning your brand as a voice worth listening to. If your data isn't working hard enough for you — or isn't resonating — that's exactly where I come in.
When I'm not digging into data, you'll find me on my Kawasaki Ninja, chasing snow on a ski slope, or unwinding by a campfire next to my camper. Let's connect and put your data to work!
Quark Insights Consulting, LLC
© 2026 Quark Insights Consulting LLC; All Rights Reserved
Contact me at:
LisaC@quark-insights.com
201-970-6943
Hightstown, NJ, USA
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