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Trend Analysis: Identifying Data Patterns
Trend analysis isn't about finding hidden patterns through complex calculations. It's about asking smart questions and following a systematic approach.
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3 days ago6 min read
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The Power of Ranking: Turning Lists into Priorities
3 simple techniques that turn decision chaos into clear priorities:
Weighted scoring systems
Goal-aligned metrics
Customer-driven insights
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Jun 45 min read
5


From Guts to Glory: Where do I Start My Analysis?
Transform business problems into data insights. Step-by-step guide for college students and new professionals starting analytics careers.
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Jun 36 min read
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Five Tactics to Make Your Data Storytelling Sizzle!
Learn 5 proven data storytelling tactics that transform boring reports into compelling business insights. Simple techniques for analysts at any level.
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May 275 min read
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Building Trust in Your Data: Analysis Best Practices
Have you ever questioned whether you could trust a statistic someone shared with you? Maybe you wondered where the data came from, how it...
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May 205 min read
8


Rank and Trend: Better Together!
Investigating your data Let’s be honest—numbers pile up quickly. You’ve got lists of top products, charts showing sales over time, and...
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May 134 min read
9


Context vs Numbers: Meaningful Data Analysis
Here's the thing about numbers: they're like that friend who tells you half the story. Without context, data is just... well, digits on a screen.
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May 67 min read
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Profiling Playbook: Tactics to Build Consumer Segments
Create richer insights by learning tactics to develop more complex consumer segments.
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Apr 295 min read
4


Trend Stories: Turning Seasonal Data Into Strategy
The Magic of Spotting Patterns (That Others Miss) Ever notice how your favorite coffee shop gets packed during finals week? Or how gym...
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Apr 225 min read
5


Beyond Basics: 5 Ways to use Rank
Advanced Tactics to Get Deeper with Ranked Data So you've mastered the basics of ranking data—congrats! But there are tactics to extract...
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Apr 153 min read
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Trust & Transparency in Analysis:
The 5 Essential Practices for Credible Data Sourcing Essential Practices for Credible Data Sourcing Years ago, I worked for a brilliant...
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Apr 85 min read
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Oh, the Insights You'll Show!
Rutgers COMMchella, New Brunswick, NJ 4/2/25 This week, I'm excited to spend a day at Rutgers in New Brunswick, NJ, interacting with some...
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Apr 12 min read
10


Analysis Hacks: Don't Boil the Ocean
Don't Boil the Ocean! Ever found yourself drowning in your analysis, desperately trying to cover every single possible data angle? Trust...
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Mar 253 min read
10


Toplines: Best Practices for Aspiring Analysts
Best Practices to Work Smarter! Writing a topline for your analysis is not just about crunching numbers; it's about crafting a compelling...
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Mar 182 min read
5


Lisa's Top 5:
Tactics for Building Impactful Analyses! Clear communication is at the heart of producing analyses that support better decision-making...
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Mar 114 min read
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Running with Scissors: Crafting Insightful Analyses
Imagine you're a chef preparing a grand feast. Your kitchen is stocked with your analytics tools. But instead of whisks and spatulas,...
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Mar 43 min read
4


Beyond the Numbers: How Context Drives More Value in Analysis
The Essentials: Insights & Analytics Today, I'm going to chat about a game-changing concept that'll take your analyses from good to...
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Feb 253 min read
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Crafting Compelling Data Insights: A Guide to Best Practices
The following practices are relevant whether you're conducting an analysis, pitching an idea, or developing a business strategy.
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Feb 183 min read
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Profiles: A Guide to Getting Started
Unlock the Power of Customer/Audience Profiles The Essentials: Insights & Analytics When it comes to insights and analytics,...
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Feb 113 min read
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Tap into Trending: How to Make the Most of Data Insights
The Essentials: Insights & Analytics Hey there, data explorers! Today, we're diving into the exciting world of trending data. Whether...
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Jan 283 min read
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