Here's the thing: you don't need hours to orient yourself in a new dataset. You need a system.

When you start leveraging business analytics effectively, you unlock the power to make smarter decisions, spot trends before your competitors do, and truly understand what drives your success.

...raw data is like a box of puzzle pieces scattered on the floor. Actionable analytics strategies are the picture on the box that shows you how to put those pieces together.

Ten lessons representing the difference between being the person who reports what happened and the person who shapes what happens next.

This article is about closing that gap with a handful of repeatable habits you can use on any dataset, for any decision, in work or in your own life.

This week I explore practical tactics for using collaboration and networking to reduce blind spots, sharpen context, and build recommendations that stick.

Producing a thorough analysis, takes time, resources and collaboration.

Having a plan to tackle your analyses will not just save time—it will save effort, cost, and resources.

When you meet executives where they are, speaking in terms of revenue, strategy, and tangible outcomes instead of asking them to translate your analysis into their priorities, something fundamental shifts.

This article shares my own strategies to turn any analysis into something executives embrace.

This article walks through five connected practices that consistently turn scattered metrics into recommendations stakeholders trust and act on quickly.

Shifting from reporter to advisor boils down to five practices that make your analysis auditable, understandable, and defensible.

data storytelling—the disciplined practice of presenting evidence so stakeholders immediately understand what matters most, why it's changing, who it affects, and what opportunity lies ahead.

Your spreadsheet isn't just a calculator—it's a strategic weapon.

This guide will show you exactly how to transform raw numbers into winning strategies that get results.

An understanding of company goals, well defined questions, collection of the data to track and manage the KPIs, who is owns the tracking, transparency on the reporting and interpretation of the data supporting them, are all part of something that seems so simple at first glance.

Transform your data analysis from ignored reports to executive action. Learn 5 proven tactics from a seasoned analyst to make your insights impossible to ignore.

Transform business problems into data insights. Step-by-step guide for college students and new professionals starting analytics careers.

Through this blog, we'll be diving deep into a framework that I've found invaluable in my years as a marketer